Why do certain enterprises, from Apple’s technical rollouts to once-in-a-lifetime events like Martin Luther King’s March on Washington, succeed in drawing people’s attention and participation?

A fascinating TED talk, emailed to you upon registration for the event, will provide the background for a stimulating discussion focused on finding the answers to these magical questions:

• Why do women join our auxiliary and how can we increase enrollment and participation in our events?

Register today with Mildred Amer mildredamer@gmail.com.